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Marketing strategy to attract new students in the online world.

Marketing strategy to attract new students in the online world.

  • About project
  • Milestones
  • Skills & Languages
  • UN SDGs
  • Questions

Spread the word and promote specialized online classes for deaf kids and teens in Mexico, so they can get inclusive, high-quality education that fits their communication needs.

We seek to increase the program's reach through digital and social marketing strategies, generating greater visibility and attracting more interested families, so that deaf students can learn from home on a flexible schedule and at an affordable cost.

  • Analysis of existing strategy and processes.
  • Recommendations on which platforms to use.
  • Recommendations on how to build an audience.
  • Recommendations on how to interact with followers.
  • Creation of content types and templates.
  • Teaching us how to implement all of the above.

  • Access to our marketing team.
  • Access to our social media accounts.
  • Existing branding and communication materials.

Milestones

1

Kick-off meeting

  • About us
  • Explain our mission and purpose
  • Review our current social media presence and strategy
  • Discuss the scope of the project, deliverables, and mutual expectations

2

Develop the strategy

  • Evaluate which platforms to use for each target audience
  • Develop content categories and templates

3

Train us / Teach us

  • How to create effective posts using content templates
  • How to plan and publish content efficiently
  • How to find and engage with potential followers
  • How to interact with our current audience

4

Review

  • We celebrate the impact and commitment you have brought us 🎉
  • Team members ask the remaining questions

Skills

Must have
Social Media, Communications
Nice to have
Graphic Design, Marketing

Languages

Must have
Spanish

UN SDGs supported

2026 Planet B

Planet B Copalana is a visionary platform designed to promote sustainable living and environmental awareness. Emphasizing the urgency of finding alternatives to our current ecological footprint, the initiative advocates for a shift in mindset to preserve Earth for future generations. Offering resources, insights, and collaborative opportunities, Planet B Copalana empowers individuals and communities to take meaningful action towards a more sustainable future. By fostering a global network of environmentally conscious citizens, it aspires to create a planet where Earth is cherished and protected for all living beings.

Posted by
2026 Planet B
KO
Kathy Ogundokun
Project Leader
Volunteers required
0 of 10 accepted
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Project type
Virtual
Marketing
Time requirements
1-5 Hours per week
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